Talking on the incident, one of the officials said that several fire tenders were deployed to control the fire. He said that the victims, residents of Ujjain district, were sleeping in the factory after the night shift when the fire broke out. Station in-charge Channa told that the police got information about this at around 8 in the morning. He said that according to some reports the fire started due to short circuit, but the exact cause of the fire is yet to be ascertained.